Kingston, Jamaica; Juici Patties has partnered with Wisynco in making the beverage company its sole supplier of carbonated beverage. Wisynco will provide Juici with all beverages through its WATA, Schweppes, Bigga, and Coca-Cola brands.

Mr. Jukie Chin, Chairman of Juici Patties and Mr. William Mahfood, Managing Director of the Wisynco Group, advised of the five year agreement during a press conference on Monday, October 1 held at the Head Office of Juici Patties Company in Clarendon. The agreement enhances Wisynco’s position in the local beverage market and offers Juici Patties customers a wide array of the brands they have come to love.

Mr. Chin, the driving force behind the successful food chain, expressed that his franchise had ambitious growth objectives with new stores set to open and plans to generate sales within existing stores. He feels that Wisynco is the ideal partner to assist in this growth because of its experience, expertise and huge portfolio of beverages and other food items.

Mr. Jukie Chin (left), Chairman and Chief Executive Officer of Juici Patties has entered into a partnership agreement with Mr. William Mahfood (right), Managing Director of Wisynco Group making Wisynco the sole supplier of carbonated beverage at Juici Patties branches islandwide.

The Juici Patties chain of 60 restaurants is the leading fast food chain that offers Jamaican cuisine throughout the island. Wisynco is one of the largest distribution companies in Jamaica.

Mr. Mahfood believes the relationship comes as a result of strategic development of Wisynco’s product portfolio and success in developing brands and customer relationships. Wisynco delivers its beverage brands in convenient packages and is the leader in many categories. WATA, the largest beverage brand in Jamaica, will be supplied to all stores in both its purified and cranberry flavoured formats. This product will be jointly branded with the Juici Patties and WATA logos on the labels.

The Juici outlets are currently being outfitted with state of the art dispensing equipment to offer customers the best possible carbonated beverage and juice drinks at all times.

Both companies are innovators in their respective industry and this partnership is expected to yield great benefits for consumers. BM