Archive
In pictures part 1 – The 2010 Caribbean Peer Awards – May 31st 2011
2010 was by accounts a very tough year for the agency and media business, but the best out there have risen to the challenge and have developed innovative channels for making money, for themselves and their clients. The Peer Awards essentially is looking for companies and individuals that are coming up with creative and effective solutions to clients’ business problems, with meaningful, measurable results that back up the claim. And in this regard “creative” does not necessarily mean the most beautiful or edgy TV or print advertisement, but rather the most creative thinking about around a problem.
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