Connect with us

Archive

RedBk launches “Get in Get Listed” Campaign.

RedBk’s ambitious plan to unseat Jamaica Yellow pages is offering to list both business and personal numbers from all networks in the island. “You’ll be able to find everyone and everything in RedBk – from a doctor to lawyer, to your regular peanut vendor or your favorite pan chicken man. That’s why it’s called the “reach everybody directory”, chanted the company advertisements.

Published

13 years ago

on

“It feels like 10-11 years ago when Digicel came in to this market to challenge the giant monopoly Cable and Wireless and very few gave them much of a chance. Well we now know how much of a chance they had.” This was how one business executive in attendance at the recent launch of RedBk Jamaica described the introduction of RedBk the “Reach Everybody Directory” which is seeking to challenge to the fifty year monopoly of Jamaica yellow pages in Jamaica.

Lacking the obvious backing and financial war chest of Global Directories and partners Lime/Cable and Wireless, RedBk, dubbed the island’s first comprehensive mobile and landline directory kicked off their campaign with a classy 30 second TV advertisement on Friday night during the two Jamaican prime time news spots. This was followed up with full page advertisements in all three Friday papers, Gleaner, Observer and weekend star. Global Directories not to be out done also published a series of advertisements last Friday also.

RedBk’s ambitious plan to unseat Jamaica Yellow pages is offering to list both business and personal numbers from all networks in the island.  “You’ll be able to find everyone and everything in RedBk – from a doctor to lawyer, to your regular peanut vendor or your favorite pan chicken man. That’s why it’s called the “reach everybody directory”, chanted the company advertisements.

What is RedBk bringing to the table you may say? Well firstly there will be 5 directories for 5 regions designated by the company. This is a new innovation and will eliminate the hassle of having to search through irrelevant information to find the person you are looking living and working in a specific part of the island. The advantages of this innovation include the fact that RedBk directories will be smaller than what currently exist, so persons can travel with their RedBk for easy access.

Among the other innovations touted by the new kids on the block include new listing categories. Persons can now be listed in categories such as Plumbers, Mechanics, Gardeners, Household Helpers, Pan Chicken Man and even the proverbial Peanut Vendor.BM

 

 

Related Topics:
Continue Reading
Click to comment
Subscribe
Notify of
guest
0 Comments
Inline Feedbacks
View all comments

Archive

John Mahfood “I Listed on the JSE to Raise Capital for My Business”

Published

8 years ago

on

November 24, 2016

By

Continue Reading

Archive

JSE Online Trading Platform

Published

8 years ago

on

November 24, 2016

By

Continue Reading

Archive

Grace Stockholders To Vote On 3-for-1 Stock Split Today

Published

9 years ago

on

July 11, 2016

By

Shareholders of GraceKennedy Limited will this morning meet to consider and, if thought fit, approve a recommendation for a three-for-one stock split.

If approved, shareholders will receive three stocks for each one that is currently held.

According to group CEO Don Wehby, the stock units with a market price of J$115.00 per stock unit prior to the split will now increase threefold with an initial price of J$38.33 per stock unit

He says the stock split would allow GK’s stock to be made available to more investors while further enhancing the market for the shares.

Ahead of this morning’s Extraordinary General Meeting, GK last week issued 59,360 additional GK shares.

Continue Reading

Archive

UK Loses S&P Triple A Rating

Published

9 years ago

on

June 27, 2016

By

The UK has lost its top AAA credit rating from ratings agency S&P following the country’s vote to leave the EU.

S&P says the referendum result could lead to “a deterioration of the UK’s economic performance, including its large financial services sector”.

Earlier the pound plunged to a 31-year low against the dollar, and UK markets closed lower for a second day. On Friday,

Moody’s cut the UK’s credit rating outlook to negative.

Continue Reading

Archive

Caribbean Hotels Named In Jetsetters’ 2016 Best Of The Best

Published

9 years ago

on

June 27, 2016

By

Three Caribbean hotels have been named in US-based travel and lifestyle magazine Jetsetter’s 2016 Best of the Best awards.

The list which was published recently, highlighted the world’s 20 best hotels in categories ranging from Best Over-The-Top Luxury to Best Safari Lodge.

Included in the list were Antigua and Barbuda’s Barbuda Belle Luxury Beach Hotel, Anguilla’s Zemi Beach House Resort & Spa, and St Lucia’s BodyHoliday.

Continue Reading

Trending

0
Would love your thoughts, please comment.x
()
x