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RedBk Jamaica Launches BlackBerry Mobile App
Carol Pryce, RedBk Jamaica’s president and ceo indicated that “This is a very serious move to demonstrate to our advertisers that we are focused on providing them with a differentiated and enhanced directory advertising experience in print and online. One key element among the many features available is the app’s ability to search regionally among the 5 RedBk regions making search more relevant to you as well as access to 12 Relevant Categories, including Emergency Numbers; Auto Suppliers etc.”
RedBk Jamaica Limited, publishers of the soon to be released 2012-2013 RedBk Telephone directories announced that as of Monday, September 17th, 2012 the RedBk BlackBerry Application will be available for free public download. The company in a statement to the media said the release of the BlackBerry Application follows extensive testing and modifications to ensure it meets international standards and importantly, the demanding expectations of Jamaican consumers.
The App was developed locally affirming RedBk’s stated commitment to partner and expose local capability as much as possible. The App launch follows on the heels of the “Beta” or test version of the company’s website www.redbk360.com and online directory now available to the public.
The public can download the RedBk BlackBerry Mobile App for FREE at: www.redbk360.com/bb.or via the FREE RedBk BlackBerry Mobile App using the QR Code below. The App is now available through BB App World for free download.
Carol Pryce, RedBk Jamaica’s President and CEO indicated that “This is a very serious move to demonstrate to our advertisers that we are focused on providing them with a differentiated and enhanced directory advertising experience in print and online. One key element among the many features available is the App’s ability to search among the 5 RedBk regions making each search more relevant to you as well as access to 12 Relevant Categories, including Emergency Numbers; Auto Suppliers etc.”
President and CEO Carol Pryce (CP)
Pryce also indicated that “The public will also be able to check the latest deals and events in the Featured Deals and Events Category tabs. They will also be able to make their own search category using the RedBk BlackBerry Mobile App Feature for optional setting to create Custom Search tabs. Other key features include the ability to view additional information about the advertiser as well as call, text or email directly from the App.”
RedBk Jamaica Limited started in November 2011 and immediately made an impact on the market and is now at the end of their 2012-2013 Canvass. The company had a few weeks ago indicated that publication dates for their directories are still on track for 2012 and that preparations are well underway for the printing of the five regional directories.
. BM
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