The goal was not to create a list of the largest global marketers or rank the brands that contribute the most to their company's market value...
A growing number of coconut-water brands--at least five brands are on the market--are slugging it out for dominance this summer. Until recently, the biggest players have...
Globalization…integration of technology…and maintaining competitive edge are issues confronting organizations worldwide. Companies tapping into strategic visioning, creativity and innovation can perhaps successfully reposition themselves by...
Businessuite Magazine reported in the May 2008 issue that the Miphone brand was to be phased out and replaced with the Claro brand in Jamaica. That...
