the answer is obvious. they are executing against the most ill-conceived, tone-deaf communication strategy in the history of the planet. it's stunning that they're decline isn't...
Communications Tactics Will Not Take You Far Enough Who decides: 1) What products and services to offer; 2) What to name those products and services; and...
"The time has come for LIME's workers to be held accountable for their actions and that effective performance in management was necessary."
Burns predicts that REDjet will succeed by cutting costs and frills: no free food or business class service, fast turnarounds at airports to save on parking...