There are higher expectations and stepped-up accountability for chief marketers -- and anyone else up and down the chain who has a hand in directing a...
But the fact is, things just aren't getting any better. And while companies have managed to post decent profits this year, there's a growing realization that...
In the end, remember colors have meaning. A white flag means surrender, however, if you have never seen a war the color is insignificant. It all...
"Facebook is really the anti-Groupon," said Mr. Kistner, because it's more about preaching to the converted than getting new converts. Ironically, Groupon is also the exception...
