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Businessuite Top Caribbean Entrepreneurial Success Stories

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The Caribbean, known for its idyllic beaches and vibrant cultures, is also a breeding ground for some of the world’s most innovative entrepreneurs. From fintech visionaries to ecommerce pioneers, these individuals have taken their diverse backgrounds and turned them into global success stories.

Let’s dive into the tales of ambition, resilience, and success that characterize the entrepreneurial spirit of the Caribbean.

Martin Hanna – Penny Pinch Inc.
Martin Hanna is a testament to the fintech revolution brewing in the Caribbean. As the CEO and Founder of Penny Pinch Inc., Hanna has redefined what it means to provide value through technology. His company caters to a growing demand for digital financial solutions, demonstrating the vast potential of fintech outside traditional tech hubs. Hanna’s success story is not just about innovation; it’s about understanding and meeting the unique needs of his market.

In a region where access to financial services can be limited, Penny Pinch Inc. stands as a beacon of hope. By focusing on user-friendly products, Hanna has ensured that technology serves as a tool for empowerment. His approach blends local insights with global trends, making Penny Pinch a standout example of how fintech can bridge gaps in the financial landscape.

Hanna’s journey is notable for its focus on sustainable growth and community impact. He believes in leveraging technology to create a more inclusive economy, a vision that has earned him respect and admiration both within and beyond the Caribbean. As Penny Pinch continues to expand, Hanna’s leadership reflects a commitment to innovation that serves all.

 

Nicholas A. Rees – Kanoo Pays
Nicholas A. Rees, a former Olympian turned FinTech visionary, stands at the helm of Kanoo Pays. His remarkable transition from sports to business captures the essence of adaptability and determination. As the Chairman and Co-founder, Rees has steered Kanoo Pays to become a pioneering licensed Payment Institution in the Caribbean.

Under his guidance, Kanoo Pays serves as a platform for financial inclusion, connecting individuals and businesses across the region. Rees’s approach combines a deep understanding of finance with a passion for technology, making banking more accessible and empowering for Caribbean communities.

Rees’s background as a Chartered Certified Accountant, coupled with his MBA from the University of Miami, provides a solid foundation for his entrepreneurial ventures. His vision for Kanoo Pays includes not just financial success but also a significant impact on society, highlighting the role of businesses in driving social change.

His story is a reminder that entrepreneurship can emerge from any backdrop. Rees leverages his diverse experiences to build a company that not only profits but profoundly impacts lives. Kanoo Pays exemplifies how innovative business models can transform the financial landscape in the Caribbean and beyond.

 

Elevating Ecommerce: Kadion Preston and Caribshopper
Kadion Preston, co-founder and CEO of Caribshopper, has carved a niche in the booming ecommerce sector. Through Caribshopper, Preston facilitates global sales for Caribbean merchants, enabling them to reach audiences far beyond their geographical confines. This venture not only showcases the rich diversity of Caribbean products but also boosts local economies by opening new markets.

Preston’s tech background, combined with a keen business acumen, has allowed him to navigate the complex challenges of ecommerce. His platform stands as a testament to the power of digital transformation to foster economic growth and regional integration.

With Caribshopper, Preston has built a bridge connecting Caribbean creativity and craftsmanship with the world. His work has not only elevated the profiles of local artisans and businesses but also inspired a new generation of entrepreneurs in the region to look beyond traditional markets.

Preston’s entrepreneurial journey is a masterclass in harnessing technology for social and economic development. By leveraging ecommerce, he has created opportunities for growth and innovation that transcend geographical limitations, making him a pivotal figure in the Caribbean’s entrepreneurial landscape.

Conclusion
The stories of Martin Hanna, Nicholas A. Rees, and Kadion Preston highlight just a sliver of the entrepreneurial talent flourishing in the Caribbean. These individuals exemplify the region’s capacity for innovation, resilience, and global impact. Their ventures have not only transformed their respective industries but also offered valuable lessons:

Adaptability and resilience are key to overcoming challenges. Innovation should be driven by a desire to meet the specific needs of one’s community. Entrepreneurship can be a powerful tool for economic and social empowerment. Global success is achievable, regardless of one’s geographical starting point. As the Caribbean continues to make its mark on the global stage, these entrepreneurs serve as beacons of hope and inspiration, showing that with vision, hard work, and a commitment to impact, anything is possible.

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GCT Exemption Threshold for MSMEs Increased to JA$15 Million

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The Government of Jamaica has announced an increase in the General Consumption Tax (GCT) exemption threshold from $10 million to $15 million for micro, small and medium-sized enterprises (MSMEs).

Minister of Finance and the Public Service, Hon. Fayval Williams, in opening the 2025/26 Budget Debate in the House of Representatives on March 11, said the change is aimed at supporting the growth and development of small businesses.

Mrs. Williams said the latest figures from the Small Business Association of Jamaica (SBAJ) show that there are an estimated 422,000 registered small businesses in Jamaica, generating 80 per cent of the jobs in the Jamaican economy.

“This means 1,136,240 persons in our workforce are employed by MSMEs,” the Finance Minister noted.

In addition, the Minister said the Government has allocated $2 billion to support MSMEs.

“[The sum of] $2 billion is in the Budget for the Development Bank of Jamaica (DBJ) to allow them to continue to facilitate sustainable growth of start-ups and MSMEs, and to continue to support women-led initiatives, entrepreneurship training, including digital skills bootcamp,” she outlined.

The DBJ is a public body in the Ministry of Economic Growth and Job Creation that channels financing to MSMEs, as well as large projects, to facilitate economic growth and development.

“It will continue to pursue innovative means of mobilising funding and leveraging private-sector investment and expertise through its venture capital programme, as well as public-private partnerships and privatisation transactions,” Mrs. Williams said.

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JA$2 Billion in Support to Jamaican MSMES

“Small business owners have said to me that opening a bank account for their business is difficult. They feel there’s no difference between the requirements for them as MSMEs, as opposed to a very large institution,” she noted.

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The Development Bank of Jamaica (DBJ) has been allocated $2 billion in the 2025/26 Estimates of Expenditure to support funding to the micro, small and medium-sized enterprise (MSME) sector.

Minister of Finance and the Public Service, Hon. Fayval Williams, made the disclosure while delivering the opening presentation in the 2025/26 Budget Debate in the House of Representatives on Tuesday (March 11).

“It (the DBJ) will continue to pursue innovative means of mobilising funding and leveraging private-sector investment and expertise through its venture capital programme, as well as public-private partnerships and privatisation transactions,” she informed.

Mrs. Williams noted the Government’s commitment to the MSME sector, which includes an estimated 422,000 registered small businesses, generating 80 per cent of the jobs in the economy.

Approximately 1,136,240 persons are employed by MSMEs.

The Minister acknowledged that there are several issues facing the sector, including lack of equitable access to financing, high interest rates and cumbersome requirements for opening bank accounts.

“Small business owners have said to me that opening a bank account for their business is difficult. They feel there’s no difference between the requirements for them as MSMEs, as opposed to a very large institution,” she noted.

She pledged to work with Minister of Industry, Investment and Commerce, Senator the Hon. Aubyn Hill, to reduce the requirements for the entities to open bank accounts.

The Finance Minister noted, further, that Government will be increasing the General Consumption Tax (GCT) exemption for small businesses from $10 million to $15 million.

By: Donique Weston JIS

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Jamaica Open For High-Value Agricultural Investments – Minister Green

“Now is the time for high-value agricultural investment, right here in Jamaica. Things that we produce in Jamaica are sought after all over the world. As such, we do believe there are significant opportunities now in agro processing,” Mr. Green said.

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Jamaica is being touted as a prime destination for high-value agricultural investments.

Minister of Agriculture, Fisheries and Mining, Hon. Floyd Green, highlighted that the country is at a pivotal stage in its transformation, pointing out that the Ministry’s key objectives are to drive investment, expand trade, and strengthen food security.

“To achieve this objective, the nation must collaborate with its international partners,” he told members of the Diplomatic Corps on Wednesday (March 12).

Minister Green said Jamaica, having seen a declining debt-to-GDP ratio and myriad other positive economic outcomes in recent years, is well positioned to take advantage of global opportunities.

He was speaking during a Ministerial Briefing at the Ministry of Foreign Affairs and Foreign Trade in downtown Kingston, which formed part of activities marking Diplomatic Week 2025.

Mr. Green said while Jamaica currently benefits from several trade arrangements with its regional partners, the Government wants to expand the global footprint in trade and investment.

“What we want to see from my Ministry’s perspective [is] how we can leverage these arrangements to do much more. As such, we want to work with you (the diplomatic corps) to drive trade expansion, to reduce market barriers and to facilitate direct connections with importers and distributors so that we can expand our exports,” the Minister outlined.

He added that there are significant investment opportunities and win-win proposals for Jamaica and its partners.

“Now is the time for high-value agricultural investment, right here in Jamaica. Things that we produce in Jamaica are sought after all over the world. As such, we do believe there are significant opportunities now in agro processing,” Mr. Green said.

The Minister emphasised that one area now ripe for investments is orchard crop farming.

“We do have land available for investment in orchard crops. In fact, we’ve developed our first ever mango orchard, or mango agro park, where we invite private-sector investors to come in and establish 50-acre blocks of mango farms. That is going well. In fact, we’ve already established about 200 acres. We want to establish another 300 acres in this financial year,” the Minister outlined.

Mr. Green also touted opportunities in livestock farming and the dairy industry, noting that Jamaica is looking to leverage partnerships in this area.

“We want to facilitate greater bilateral discussions between you and your home countries with Jamaica’s agricultural sector around investment… around connecting investors with local projects that can accelerate economic growth,” he told the diplomats.

Mr. Green pointed out that Jamaica’s collaboration with its international partners has been instrumental in advancing the nation’s economic agenda.

By: Donique Weston, JIS

Photo: Yhomo Hutchinson

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Subscription vs. Pay-Per-Use: Choosing the Right Revenue Model for Caribbean Business Growth

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In today’s dynamic business landscape, companies continually seek effective revenue models to ensure sustainability and profitability. Two prevalent models are the subscription-based model, employed by giants like Netflix and Amazon Prime, and the pay-per-use (or transactional) model. This article delves into the background, benefits, and disadvantages of each model, identifies the types of businesses best suited for them, and explores how Jamaican and Caribbean companies can leverage these models to enhance revenue and profitability.

Background of Revenue Models

Subscription-Based Model: This model involves customers paying a recurring fee—monthly, annually, or at other regular intervals—to access a product or service. Historically, this approach was common in industries like publishing (magazines and newspapers) and has now expanded to digital services, software, and entertainment platforms.

Pay-Per-Use Model: In this model, customers pay based on their actual usage of a product or service. This approach is prevalent in utilities, telecommunications, and emerging digital services where usage can vary significantly among customers.

Benefits and Disadvantages

Subscription-Based Model:

Benefits:

Predictable Revenue: Businesses enjoy a steady and predictable income stream, facilitating better financial planning and resource allocation.

Customer Retention: Regular interactions foster stronger customer relationships and loyalty.

Scalability: Easier to introduce new features or services to existing subscribers, enhancing value over time.

Disadvantages:

Churn Risk: Customers may cancel subscriptions if they perceive insufficient value, leading to revenue loss.

Continuous Value Delivery: Requires ongoing investment in content or service improvements to maintain customer interest.

Pay-Per-Use Model:

Benefits:

Flexibility: Attracts cost-conscious customers who prefer paying only for what they use.

Lower Entry Barrier: Customers can access services without committing to recurring payments, which can be appealing for infrequent users.

Disadvantages:

Revenue Variability: Income can fluctuate based on customer usage patterns, making financial forecasting challenging.

Complex Billing Systems: Requires robust systems to track usage accurately and bill customers accordingly.

Business Suitability

Subscription-Based Model: Ideal for businesses offering services or products with ongoing value propositions. Examples include streaming services (e.g., Netflix), software-as-a-service (SaaS) platforms, and membership-based organizations.

Pay-Per-Use Model: Suited for services where usage varies among customers, such as utilities, cloud computing services, and on-demand content platforms.

Maximizing Revenue in Jamaican and Caribbean Companies

For businesses in Jamaica and the broader Caribbean, adopting these models can open new revenue streams and enhance profitability:

Digital and Streaming Services: With the global rise of digital consumption, local content creators and media houses can adopt subscription models to offer exclusive Caribbean-focused content, catering to both regional and international audiences.

Tourism and Hospitality: Hotels and resorts can introduce subscription packages for frequent travelers, offering benefits like discounted rates, priority bookings, and exclusive experiences.

Utilities and Telecommunications: Implementing pay-per-use models for services like electricity, water, and mobile data can provide customers with flexibility, potentially increasing usage and revenue.

Agriculture and Produce Delivery: Farmers can offer subscription boxes delivering fresh produce to customers regularly, ensuring steady income and promoting healthy eating habits.

Fitness and Wellness: Gyms and wellness centers can provide subscription-based access to virtual classes, personalized training sessions, and wellness resources, expanding their reach beyond physical locations.

Implementation Considerations

Market Research: Understand the target audience’s preferences and willingness to adopt new payment models.

Infrastructure Investment: Develop reliable billing systems and digital platforms to manage subscriptions or track usage effectively.

Regulatory Compliance: Ensure adherence to local laws and regulations, especially concerning digital transactions and data protection.

Customer Education: Inform customers about the benefits and functionalities of the chosen model to encourage adoption.

Market Saturation – A Key Challenge Of The Subscription Revenue Model

This perspective highlights a key challenge of the subscription revenue model—that of market saturation. Since subscription-based businesses rely on a recurring customer base, their revenue growth is often tied to acquiring new subscribers or increasing prices for existing ones. When the market becomes saturated (i.e., most of the potential customers who would subscribe have already done so), companies are forced to find alternative ways to boost revenue, such as:

Raising Subscription Prices – As seen with Netflix and Amazon Prime, companies periodically increase fees to maintain revenue growth, but this risks customer churn if price hikes outpace perceived value.

Introducing Tiered Pricing – Companies may create premium subscription tiers with additional benefits to encourage higher spending.

Expanding Services or Content – Adding new features, services, or exclusive content can justify price increases and retain subscribers.

On the other hand, the pay-as-you-go (PAYG) model offers more scalability and revenue flexibility because revenue is directly tied to usage volume rather than a fixed subscriber base. Businesses can grow revenue in several ways:

Encouraging More Frequent Use – Companies can create incentives for customers to use the service more often, such as dynamic pricing or special promotions.

Expanding Offerings – Businesses can introduce new features or services that increase usage without necessarily increasing prices.

Tapping into New Customer Segments – Since PAYG has lower entry barriers, it can attract a wider audience, including occasional users who wouldn’t commit to a subscription.

Impact on Business Strategy

Subscription models benefit from stable, predictable revenue but face growth limitations once they hit market saturation. Companies must innovate to retain users or find new markets.

PAYG models provide more room for expansion and revenue diversification but require continuous customer engagement strategies to drive repeat purchases.

For Jamaican and Caribbean businesses, a hybrid approach—offering both subscription and PAYG options—could provide the best of both worlds, allowing companies to maximize revenue potential while maintaining customer flexibility.

By thoughtfully selecting and implementing the appropriate revenue model, Jamaican and Caribbean businesses can enhance their competitiveness, cater to evolving customer needs, and achieve sustainable growth in the modern economy.

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Industry Minister Wants More MSMEs Listed on Junior Market of Stock Exchange

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Minister of Industry, Investment and Commerce, Senator the Hon. Aubyn Hill, says he wants to see more micro, small and medium-sized enterprises (MSMEs) listed on the Junior Market of the Jamaica Stock Exchange this year.

He also urged MSMEs to take advantage of the recent amendment of the Income Tax Act, which allows companies to raise up to $750 million during an initial public offering, an increase of $250 million.

Senator Hill, who was addressing Wednesday’s (January 15) post-Cabinet press briefing at Jamaica House, reasoned that the aim is to build companies that can compete not just in Jamaica but regionally and internationally.

“Two of our biggest companies have big companies in the United States – Grace and Jamaica Broilers Group. More than 50 per cent of Jamaica Broilers Group’s income comes not from Jamaica but from the United States, where they own a lot of companies,” he said.

Senator Hill shared that trade data show that between 1960 and 2021, negative trade balances were recorded in 60 of the 61 years.

A positive trade balance was only recorded in 1966.

“Unless we go and find new markets for our products and services and new markets for investments to come into Jamaica, we’re not going to be the rich country that we have to be,” he said.

“I want the private sector in Jamaica to realise that there are tremendous opportunities, as Jamaica is not the same country it was 10 years ago. Lots of people are making money the right way.

We want more and more Jamaicans to invest and we have 20 agencies in my ministry alone to work with you,” Senator Hill appealed.

For her part, Minister of Finance and the Public Service, Hon. Fayval Williams, said the Government is committed to facilitating further growth of the MSME sector.

“We believe that this will positively impact the MSME sector, as it will broaden the scope for more MSMEs to benefit from the suite of incentives afforded. Further, the increase will provide room for these companies to raise capital and improve productivity. This policy is in recognition of the pivotal role that MSMEs play in driving economic growth while promoting and encouraging local entrepreneurship,” Mrs. Williams said.

The 48 companies currently listed on the Junior Market benefit from a range of tax incentives that include conditional relief from income tax payments, exemption from transfer tax and stamp duty on transfer of shares.

The Junior Market had a market capitalisation of $148.5 billion as at the end of December 2024, having started with $785 million in 2009.

By: Judana Murphy,JIS

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