But with smartphones, it's a different picture. Consumers are less enthusiastic about making purchases: Nearly 20% of K-12 shoppers and 17% of college shoppers say they...
"While there are some signs that the economy may be emerging from a long recession, this has still not yet translated into robust activity, including spending...
What is however not clear is if Digicel will be required to continue with Claro as a separate operation as opposed to a merged business going...
“The life cycles are very short because there is obviously huge competition,” Mr. McGregor said. “Even if you do have a blockbuster, you know you’re going...
About 63% of Mr. Slim's holdings are in America Movil SAB, the largest mobile-phone carrier in the Americas. Most of his publicly disclosed wealth comes from...
"This young adult male needs to be put on a diet, we need to get it on P90X, clean its system and get back to its...
But while Burger King was trying to sell consumers an edgy brand image, McDonald's focused on something much more mundane: selling burgers, fries and coffee. The...
This campaign again showed itself to be another exercise in flawed top down thinking….where a traditional marketing mindset had the internet playing the role as handmaiden...
INTEGRATED telecommunications services provider, LIME Jamaica, continues to rack up losses for the three months to June 30, 2011. Its Income Statement for the period under...
"Companies need to continue to invest in advertising and marketing," Mr. Kulp said. "That's going to benefit the ad agencies [and agency holding companies]. But I...
