My work with clients often involves conducting qualitative conversations with their customers to deeply understand how they feel about what the company is doing and what...
What’s most important with a business idea is to identify your target market and become as familiar with your potential clients as possible. “If you’re looking...
Fundamentally, small businesses must create a sense of connection to their customers and instill a sense of urgency in them. One way larger businesses create urgency...
Exiting the digital camera business is especially poignant for the Kodak. In 1975, using an electronic sensor invented six years earlier at Bell Labs, a Kodak...
RedBk’s ambitious plan to unseat Jamaica Yellow pages is offering to list both business and personal numbers from all networks in the island. “You’ll be able...
The 2007 Jamaican general elections stemmed the flow of red ink gushing from the balance sheets of many Jamaican media houses and the lucky few advertising...
Unconfirmed reports suggest that the Jamaican directory advertising and listing market is valued at close to JA$2-2.5 billion dollars annually and Global Directors intends to hold...
“Our purpose is to expand the Directory Advertising Market and - by extension - increase the market reach for all of RedBk’s advertisers and users, by...
“We are here for the long term, as we have the skill sets, organizational structure and financial support necessary for sustainability. We are committed to Jamaica...
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