Home Businessuite News24 International Are Advertisers leaving TV For Good?
Are Advertisers leaving TV For Good?

Are Advertisers leaving TV For Good?

0
0

Networks are finally succumbing to the forces that have weakened other media businesses. TV ad sales in the U.S. last year had the steepest drop outside of the recession in at least 20 years, while the number of people paying for live TV is falling. And NBC’s Olympics audience has dropped by 6 percent since the last winter games, which the network actually considers good news.